SERENITY SAGE @ PAPER & CLAY // MELROSE, MA
Location: Project: Pop-Up // Melrose // Paper & Clay
What You’ll Find: Pottery + herb-based goodies
Behind The Brand: Needing to return to work after being a stay at home mom for some time, Lesley Keegan started packaging her smudge sticks (often wrapped while reciting the serenity prayer) to build a current portfolio for graphic design, branding and packaging. A few stores stumbled on the mock website and social pages she created and reached out about carrying the products in their stores. Thus Serenity Sage was born and has grown to include Lesley's pottery, candles and herbal skincare. The phrase often recited by her mother holds true "We plan, God laughs."