project: pop-up | newton + needham, ma
summer launchpad space | various sq. footage | from $500/month
Calling all emerging brands, artists, entrepreneurs and innovators!
UpNext is partnering with the Newton and Needham communities to launch Project: Pop-Up—a new initiative offering founders with fresh ideas access to premium space to experiment and expand their concepts this summer.
Please note: the deadline for this application is Monday, May 3, 2021.
A separate call for artists can be found here — scroll down to the Project: Pop-Up icon or click here for more details.
The Call for Art process will remain open through Monday, May 10, 2021.
Vibrancy for our Villages
Project: Pop-Up will activate up to eight vacant storefronts across the region this summer. These spaces will welcome retailers, artists, food purveyors and other small businesses looking to take their concepts for a brick and mortar test drive. Brands will have the opportunity to pop up for 2-3 months at a subsidized rate, and be provided with access to a suite of resources to help seed their success.
This project is being funded by the Massachusetts Regional Pilot Project Grants program as part of their efforts to aid in the Commonwealth's economic recovery from the Covid-19 pandemic. Following the challenges the pandemic has induced, Newton and Needham are thrilled to welcome emerging brands, artists, eateries and more to their downtown districts.
Ideal Categories Include: independent brands and retailers, speciality food and drink purveyors, artists, makers, galleries and other unique cultural or bespoke experiences. Entrepreneurial and forward-thinking concepts encouraged to apply.
program highlights
Up to 8 premium pop-up spaces
3-5 in Newton; 2-3 in Needham
Available for 2-3 month long activations
Pop-ups will span June, July and August 2021
Accessible opportunities—rent subsidized by 75% or more off market rates
Sharable spaces—each pop-up may be shared by multiple collaborators
Offset costs and enhance cross-promotional opportunities
Access to a suite of resources, including:
Marketing and PR opportunities
UpNext support and expertise
Setup and installation aid
Signage stipend
Have a storefront you’d like to activate? Connect with us.
want to learn more about project: pop-up?
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EXPLORE MORE PLACES TO POP UP HERE
