SUMMER CAPSULE TOUR
UPNEXT IS BRINGING COVETED EMERGING BRANDS ACROSS NEW ENGLAND THIS SUMMER! MARK YOUR CALENDARS TO SHOP MUST-HAVE CAPSULE COLLECTIONS POPPING UP INSIDE INSPIRING SPACES. READ ON FOR THE 411 AND STAY TUNED FOR UPDATES.
FEATURED BRANDS:
New England-based brands Just Madras and Tallulah & Poppy are anchoring the Summer Capsule Tour and have your effortlessly chic, epically stylish wardrobe covered. Each line is sustainably produced in the USA, with tireless attention to detail, craftsmanship and quality. Meet designers Maggie Remboldt and Meghan Doyle, find your perfect fit and enjoy a few sweet surprises, too.
Just Madras is an easy to wear, fresh, yet classic brand. Combining fashion forward silhouettes with elevated, classic fabrications, Just Madras strives to bridge the gap between preppy and contemporary. @justmadras
A fresh take on classic textiles, Tallulah & Poppy is making a case for craftsmanship. Think clean lines and contemporary silhouettes in timeless tweed. These locally made, hand-crafted pieces are… well, special. There’s a pop of personality and attention to detail that you can’t help but notice right from the start. (And it makes you want to keep coming back for more.) @tallulah_and_poppy
SPECIAL ADDITIONS TO OUR TOUR STOP AT THE HOTEL SALEM:
Wellesley-based sustainable skincare line Poéthique joins the tour in Salem on Saturday, July 20th and will be offering complimentary mini-facials from 10am-12pm. Experience clean, luxury, 100% plant-based skincare with Poéthique's mini-facials and leave with skin that feels soft and glows with health. All products are free of all synthetic chemicals including artificial dyes and fragrances, parabens, SLS and a whole list of other nasties. Each sustainably sourced ingredient is certified cruelty free by Leaping Bunny. @poethique
Brookline-based leather handbag and accessory brand Lara B. Designs joins the tour in Salem on Sunday, July 21st with a full range of beautiful, locally made pieces ranging from carryall totes and hobos to organizational must-haves like wristlets, passport covers and card cases. @larabdesigns
Personalize your purchase with a custom monogram or embroidered icon with Boston Belle, joining the tour Sunday, July 21st! @bostonbelle02129
JUNE TOUR stoP:
Brookline, MA
Saturday, June 29th - Sunday, June 30th
Open Saturday 11AM-7PM and Sunday 10AM-5PM
The Summer Capsule Tour will set up shop in this sleek coworking space’s event annex, located at Brookline Village’s busiest intersection. Make a day of it by pairing your visit with a stop at one of the area’s favorite foodie destinations. Orinoco, Blossom Bar, Matt Murphy’s, Cutty’s, Curds & Co. and Pomodoro are all just around the corner.
july tour stop:
the hotel salem
Salem, MA
Saturday, July 20th - Sunday, July 21st
Open 10AM-6PM Daily
Formerly a department store, the Summer Capsule Tour will be right at home inside this mid-century modern boutique hotel’s luxe lounge. Set along the bustling brick thoroughfare of Salem’s downtown district. The Hotel Salem offers fun in every direction. Shop and then stay for a meal at Counter Salem or enjoy drinks with a view at The Roof Salem, the area’s only rooftop bar.
ADDITIONAL SUMMER TOUR STOPS + BRANDS TO BE ANNOUNCED!
FOLLOW @POPPINGUPNEXT ON INSTAGRAM FOR THE LATEST AND GREATEST OR REACH OUT TO GET INVOLVED!